First, the TV with Internet. Then, the results.

If the TV gets unlimited, the advertising efforts have to follow the trend. When Sony presented the TV with Internet in Brazil, LOV made up for the other players’ presence by creating an impressive communication platform, comprising social media, mobile communication, website and much more. After more than 16 million people hit, the results are still showing.

Nestlé. Passatempo Creators.

The idea was to create a site where children could invent their own games for fun. Their own entertainment. Ourrules: something simple, unlimited and unusual that could also involve the parents. Not an easy task that put professionals such as creatives, script writers, animators, illustrators, game specialists and 3D designers to work for four months. But it was very, very fun. ;)

Sony Electronics. Powered by You.

Add up You + Sony + Internet. The result is a strategy that shows how to have more fun in the digital world using Sony products and all its connectivity. What about participating of a photo soap opera on-line using your Cyber-shot camera? C’mon!

The Little Great Reader

The writer Stela Loducca had a dream: to stimulate children from 6 to 8 years-old to read (and like it!). The solution: a site tailored for the little reader who knows how to use the internet since birth. You will find illustrated stories and virtual books, jokes and games in which the kid not only creates his or hers own adventures, but also collects items and make friends.

NET. Creativity with results.

Retail and everyday pursue for results can be done with creativity. LOV works for Net since 2004 in a task force side by side with the client. The smart integration between media display and media performance resulted in an important volume of sales and in the Top of Mind Awareness Award for Internet not once, but many times.

Sony Golaço. Game Planner

Do not book a soccer game with your friends without it. This super tool helps to keep the whole team connected and motivated. Wanna book the place for the duel? Yes, you can. Wanna make a soccer hymn or a badge? Yes, you can. Wanna look for a new challenge for the team? Yes, you can too. And you can even summon the fans.

Nestlé. Jalopy Race.

When the famous artist Roberto Carlos celebrated his 50th career anniversary, Nestlé made a sales promotion and gave copies of the singer’s famous blue jalopy as a prize. LOV took the idea to create an exciting and unusual race along Santos highways. In the mobile version of the game, one could play using the cell phone as a joystick.

Introducing Sony 3D World.

To introduce the thousands of news of the 3D world, this blog-site features Sony as the great protagonist and one of the few companies with enough technology to offer a complete 3D experience, from films to games.

Passatempo. Brazilian Button Soccer Team

Who never dreamt of organizing a team to play against the idols of the Brazilian National Soccer Team? Passatempo made this dream come true by selecting 11 persons and transforming them in button soccer players. The lucky ones also won a complete kit to play, with a button soccer table and all.

Cyber-shot and Talbot’s Adventures I and II.

The character Antony Talbot became famous in the internet for his amazing ability to get into trouble. His salvation? The inseparable Cyber-shot camera. The successful idea resulted into awards, two years of adventures and in the consolidation of the fact that photographing is fun.

Nissin Miojo. Apps Site

Much more than instant noodle. Nissin Miojo is a brand with a strong emotional connection with its public. How to translate this relationship that mixes love and nutrition in a site? With humor and a speech made to be very close to the consumer, keeping he or she connected with the portal content, via an app, even when he or she is using the Orkut.

Bravia Play-Doh.

In Brazil, the worldwide campaign for BRAVIA was adapted and conducted by LOV, using the concept “Details as you have never seen”. The famous and colorful playing dough got new elements and more entertainment. The consumer was involved with games and contents showing the advantages of having a high definition television

Magazine Luiza. You kick, you win.

For the first time, Magazine Luiza, a large retail operation, wanted a sales promotion in witch the consumers could participate also via SMS and internet. The strategy, planned and executed by LOV and MobileMen, resulted in 760.000 coupons emitted, 63% via mobile phone.

SPTrans. A really useful site.

Creating a site for a public service that transports, every day, six million people has its secrets. As far as SPTrans is concerned, the secretswere a simple and accessible speech, super smart navigation and digital accessibility. As a result, the site is the first public transportation one in Brazil than can be accessed by anyone, using any kind of navigation technology.

Hungry Belly. The hit!

“A Velha a Fiar” (The Old Lady who Warps) is and old Brazilian song featured in movie, in 1964. The song inspired this Cup Noodles game-site. How? Tha participants had to enter a line and steal his or hers favorite Cup Noodlesflavor from another participant. Go for it!

Watch the song clip in Youtube, here.

LOV Classics

We never forget what is really good. Have as much fun as we had with some of our favorite jobs.